Welcome to the privacy policy of kidsday.com. This policy will help you understand what data we collect, why we collect it, and what your rights are in relation to it.
Latest update: April 09, 2026
Owner and Data Controller
Kidsday Inc. 1111B S Governors Ave STE 3041
Dover, DE 19904
United States of America
Owner contact email: info@kidsday.com
Type of Data we collect
Among the types of Personal Data that kidsday.com collects, by itself or through third parties, there are:
Trackers
Usage Data
first name
last name
company name
email address
billing address
purchase history
country
User ID
IP address
contact info
answers to questions
clicks
keypress events
motion sensor events
mouse movements
scroll position
touch events
number of Users
session statistics
session duration
scroll-to-page interactions
device information
interaction events
diagnostic events
page events
custom events
layout details
positional information
username
password
Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection. Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using kidsday.com. Unless specified otherwise, all Data requested by kidsday.com is mandatory and failure to provide this Data may make it impossible for kidsday.com to provide its services. In cases where kidsday.com specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service. Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner. Any use of Cookies – or of other tracking tools — by kidsday.com or by the owners of third-party services used by kidsday.com serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy.
Users are responsible for any third-party Personal Data obtained, published or shared through kidsday.com.
Mode and place of processing the Data
Methods of processing
The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of kidsday.com (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Owner at any time.
Place
The Data is processed at the Owner's operating offices and in any other places where the parties involved in the processing are located.
Depending on the User's location, data transfers may involve transferring the User's Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data.
Retention time
Unless specified otherwise in this document, Personal Data shall be processed and stored for as long as required by the purpose they have been collected for and may be retained for longer due to applicable legal obligation or based on the Users’ consent.
The purposes of processing
The Data concerning the User is collected to allow the Owner to provide its Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), detect any malicious or fraudulent activity, as well as the following:
Advertising
Analytics
Hosting and backend infrastructure
Contacting the User
Managing contacts and sending messages
Handling payments
Remarketing and behavioral targeting
Tag management
Displaying content from external platforms
Managing data collection and online surveys
Spam and bots protection
Heat mapping and session recording
Registration and authentication
Detailed information on the processing of Personal Data
Advertising
This type of service allows User Data to be utilized for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on kidsday.com, possibly based on User interests.
This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below.
Some of the services listed below may use Trackers to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User’s interests and behavior, including those detected outside kidsday.com.
For more information, please check the privacy policies of the relevant services.
Services of this kind usually allow Users to opt out of such tracking. Users may learn how to opt out of interest-based advertising more generally by visiting the relevant opt-out section in this document.
Google Ad Manager
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Google Ad Manager is an advertising service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows the Owner to run advertising campaigns in conjunction with external advertising networks that the Owner, unless otherwise specified in this document, has no direct relationship with.
This service uses Cookies and similar identifiers, including information transmitted automatically such as Users' IP addresses, to identify Users' devices and to track use of kidsday.com and User behavior concerning ads, products and services offered.
Users may manage their advertising preferences and disable advertising Cookies via Google Ad Settings. Please note that this may not prevent Users' devices from being identified on the basis of information transmitted automatically, such as their IP address.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
a Sharing in California
Meta ads conversion tracking (Meta pixel)
Company: Meta Platforms, Inc. +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Meta ads conversion tracking (Meta pixel) is an analytics service provided by Meta Platforms, Inc. or by Meta Platforms Ireland Limited, depending on how the Owner manages the Data processing, that connects data from the Meta Audience Network with actions performed on kidsday.com. The Meta pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Meta Audience Network.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
a Sharing in California
Meta Lookalike Audience
Company: Meta Platforms, Inc. +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Meta Lookalike Audience is an advertising and behavioral targeting service provided by Meta Platforms, Inc. or by Meta Platforms Ireland Limited, depending on how the Owner manages the Data processing, that uses Data collected through Meta's Custom Audience in order to display ads to Users with similar behavior to Users who are already in a Custom Audience list on the basis of their past use of kidsday.com or engagement with relevant content across Meta's apps and services.
On the basis of these Data, personalized ads will be shown to Users suggested by Meta Lookalike Audience.
Users can opt out of Meta's use of Trackers for ads personalization by visiting this opt-out page.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
a Sharing in California
Google Ads conversion tracking
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Google Ads conversion tracking is an analytics service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that connects data from the Google Ads advertising network with actions performed on kidsday.com.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
Google Ads Similar audiences
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Similar audiences is an advertising and behavioral targeting service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that uses Data from Google Ads Remarketing in order to display ads to Users with similar behavior to Users who are already on the remarketing list due to their past use of kidsday.com.
On the basis of this Data, personalized ads will be shown to Users suggested by Google Ads Similar audiences.
Users who don't want to be included in Similar audiences can opt out and disable the use of advertising Trackers by going to: Google Ad Settings.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
a Sharing in California
Google Ads Customer Match
Company: Google LLC
Place of processing: United States
Personal Data processed: country +1
Google Ads Customer Match is an advertising service provided by Google LLC that allows matching Data that Users have shared with the Owner to existing Google accounts in order to target them or similar Users with personalized ads.
Users can opt out of Google's use of personalized advertising by visiting Google's Ads Settings.
Category of Personal Information collected according to the CCPA
identifiers
This processing constitutes:
a Sale in the United States
a Sharing in California
Targeted Advertising in Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana
Analytics
The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.
Google Analytics (Universal Analytics)
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Google Analytics (Universal Analytics) is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, (“Google”). Google utilizes the Data collected to track and examine the use of kidsday.com, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in the United States
a Sharing in California
Google Analytics (Universal Analytics) with anonymized IP
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Google Analytics (Universal Analytics) is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, (“Google”). Google utilizes the Data collected to track and examine the use of kidsday.com, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
This integration of Google Analytics anonymizes your IP address. It works by shortening Users' IP addresses within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the complete IP address be sent to a Google server and shortened within the US.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
Meta Events Manager
Company: Meta Platforms Ireland Limited +1
Place of processing: Ireland +1
Personal Data processed: country +5
Meta Events Manager is an analytics service provided by Meta Platforms Ireland Limited or by Meta Platforms, Inc., depending on how the Owner manages the Data processing. By integrating the Meta pixel, Meta Events Manager can give the Owner insights into the traffic and interactions on kidsday.com.
Category of Personal Information collected according to the CCPA
identifiers
This processing constitutes:
a Sale in California
Google Analytics 4
Company: Google LLC
Place of processing: United States
Personal Data processed: number of Users +3
Google Analytics 4 is a web analysis service provided by Google LLC (“Google”). Google utilizes the Data collected to track and examine the use of kidsday.com, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server. Users can learn more by consulting Google’s official documentation.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in the United States
Contacting the User
Contact form
Company: kidsday.com
Personal Data processed: company name +3
By completing the contact form with their information, the User authorizes kidsday.com to use these details to respond to the inquiries (like quotes, and any other requests).
Personal Data processed:
company name
email address
first name
last name
Legal basis for processing:
Service provided by:
kidsday.com
Conditions for Data transfer:
Data retention period:
Category of Personal Information collected according to the CCPA
identifiers
commercial information
This processing constitutes:
a Sale in California
Mailing list or newsletter
Personal Data processed: email address +2
By registering on the mailing list or for the newsletter, the User’s email address will be added to the contact list of those who may receive email messages containing information of commercial or promotional nature concerning kidsday.com. Your email address might also be added to this list as a result of signing up to kidsday.com or after making a purchase.
Personal Data processed:
email address
Trackers
Usage Data
Legal basis for processing:
Service provided by:
Conditions for Data transfer:
Data retention period:
Category of Personal Information collected according to the CCPA
identifiers
internet or other electronic network activity information
Displaying content from external platforms
This type of service allows you to view content hosted on external platforms directly from the pages of kidsday.com and interact with them. Such services are often referred to as widgets, which are small elements placed on a website or app. They provide specific information or perform a particular function and often allow for user interaction.
This type of service might still collect web traffic data for the pages where the service is installed, even when Users do not use it.
Google Fonts
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Google Fonts is a typeface visualization service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows kidsday.com to incorporate content of this kind on its pages.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
Handling payments
Unless otherwise specified, kidsday.com processes any payments by credit card, bank transfer or other means via external payment service providers. In general and unless where otherwise stated, Users are requested to provide their payment details and personal information directly to such payment service providers. Kidsday.com isn't involved in the collection and processing of such information: instead, it will only receive a notification by the relevant payment service provider as to whether payment has been successfully completed.
Stripe
Company: Stripe, Inc.
Place of processing: United States
Personal Data processed: billing address +4
Stripe is a payment service provided by Stripe, Inc.
Category of Personal Information collected according to the CCPA
identifiers
commercial information
Heat mapping and session recording
Heat mapping services are used to display the areas of kidsday.com that Users interact with most frequently. This shows where the points of interest are. These services make it possible to monitor and analyze web traffic and keep track of User behavior.
Some of these services may record sessions and make them available for later visual playback.
Microsoft Clarity
Company: Microsoft Corporation
Place of processing: United States
Personal Data processed: clicks +11
Microsoft Clarity is a session recording and heat mapping service provided by Microsoft Corporation.
Microsoft processes or receives Personal Data via Microsoft Clarity, which in turn may be used for any purpose in accordance with the Microsoft Privacy Statement, including improving and providing Microsoft Advertising.
Category of Personal Information collected according to the CCPA
identifiers
internet or other electronic network activity information
geolocation data
This processing constitutes:
a Sale in the United States
Hosting and backend infrastructure
This type of service has the purpose of hosting Data and files that enable kidsday.com to run and be distributed or to provide a ready-made infrastructure to run specific features or parts of kidsday.com.
Some services among those listed below, if any, may work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data are stored.
Amazon Web Services (AWS)
Company: Amazon Web Services, Inc.
Place of processing: United States +1
Personal Data processed: various types of Data as specified in the privacy policy of the service
Amazon Web Services (AWS) is a hosting and backend service provided by Amazon Web Services, Inc.
Personal Data processed:
various types of Data as specified in the privacy policy of the service
Category of Personal Information collected according to the CCPA
identifiers
Managing contacts and sending messages
This type of service makes it possible to manage a database of email contacts, phone contacts or any other contact information to communicate with the User.
These services may also collect data concerning the date and time when the message was viewed by the User, as well as when the User interacted with it, such as by clicking on links included in the message.
Firebase Cloud Messaging
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Firebase Cloud Messaging is a message sending service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing. Firebase Cloud Messaging allows the Owner to send messages and notifications to Users across platforms such as Android, iOS, and the web. Messages can be sent to single devices, groups of devices, or specific topics or User segments.
Personal Data processed:
Trackers
various types of Data as specified in the privacy policy of the service
Category of Personal Information collected according to the CCPA
identifiers
This processing constitutes:
a Sale in California
a Sharing in California
Managing data collection and online surveys
This type of service allows kidsday.com to manage the creation, deployment, administration, distribution and analysis of online forms and surveys in order to collect, save and reuse Data from any responding Users.
The Personal Data collected depend on the information asked and provided by the Users in the corresponding online form.
These services may be integrated with a wide range of third-party services to enable the Owner to take subsequent steps with the Data processed - e.g. managing contacts, sending messages, analytics, advertising and payment processing.
Google Forms
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: company name +4
Google Forms is a form builder and data collection platform provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing.
Category of Personal Information collected according to the CCPA
identifiers
commercial information
This processing constitutes:
a Sale in California
Registration and authentication
By registering or authenticating, Users allow kidsday.com to identify them and give them access to dedicated services.
Depending on what is described below, third parties may provide registration and authentication services. In this case, kidsday.com will be able to access some Data, stored by these third-party services, for registration or identification purposes.
Some of the services listed below may also collect Personal Data for targeting and profiling purposes; to find out more, please refer to the description of each service.
Direct registration and profiling
Company: kidsday.com
Personal Data processed: password +3
By registering or authenticating directly through kidsday.com, Users allow kidsday.com to identify them and give them access to dedicated services. The Owner may process Data collected when Users register or authenticate also for targeting and profiling purposes; to find out more, Users can contact the Owner using the contact details provided in this document.
Personal Data processed:
password
Trackers
Usage Data
username
Legal basis for processing:
Service provided by:
kidsday.com
Conditions for Data transfer:
Data retention period:
Category of Personal Information collected according to the CCPA
identifiers
internet or other electronic network activity information
Remarketing and behavioral targeting
This type of service allows kidsday.com and its partners to inform, optimize and serve advertising based on past use of kidsday.com by the User.
This activity is facilitated by tracking Usage Data and by using Trackers to collect information which is then transferred to the partners that manage the remarketing and behavioral targeting activity.
Some services offer a remarketing option based on email address lists.
Services of this kind usually allow Users to opt out of such tracking. Users may learn how to opt out of interest-based advertising more generally by visiting the relevant opt-out section in this document.
Meta Custom Audience
Company: Meta Platforms, Inc. +1
Place of processing: United States +1
Personal Data processed: email address +1
Meta Custom Audience is a remarketing and behavioral targeting service provided by Meta Platforms, Inc. or by Meta Platforms Ireland Limited, depending on how the Owner manages the Data processing, that connects the activity of kidsday.com with the Meta Audience Network.
Users can opt out of Meta's use of Trackers for ads personalization by visiting this opt-out page.
Category of Personal Information collected according to the CCPA
identifiers
internet or other electronic network activity information
This processing constitutes:
a Sale in California
a Sharing in California
Remarketing with Google Analytics
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Remarketing with Google Analytics is a remarketing and behavioral targeting service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that connects the tracking activity performed by Google Analytics and its Trackers with the Google Ads advertising network and the Doubleclick Cookie.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
a Sharing in California
Google Ads Remarketing
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that connects the activity of kidsday.com with the Google Ads advertising network and the DoubleClick Cookie.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
a Sharing in California
Facebook Remarketing
Company: Meta Platforms, Inc. +1
Place of processing: United States +1
Personal Data processed: Trackers +1
Facebook Remarketing is a remarketing and behavioral targeting service provided by Meta Platforms, Inc. or by Meta Platforms Ireland Limited, depending on how the Owner manages the Data processing, that connects the activity of kidsday.com with the Meta Audience Network.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
This processing constitutes:
a Sale in California
a Sharing in California
Spam and bots protection
This type of service analyzes the traffic of kidsday.com, potentially containing Users' Personal Data, with the purpose of filtering it from unwanted parts of traffic, messages and content that are recognized as spam or protecting it from malicious bots activities.
Google reCAPTCHA
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: answers to questions +8
Google reCAPTCHA is a spam protection service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing.
The use of reCAPTCHA is subject to the Google privacy policy and terms of use.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
inferences drawn from other personal information
Tag management
This type of service helps the Owner to manage the tags or scripts needed on kidsday.com in a centralized fashion.
This results in the Users' Data flowing through these services, potentially resulting in the retention of this Data.
Google Tag Manager
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: Trackers
Google Tag Manager is a tag management service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing.
Category of Personal Information collected according to the CCPA
internet or other electronic network activity information
Information on opting out of interest-based advertising
In addition to any opt-out feature provided by
any of the services listed in this document, Users may learn more on
how to generally opt out of interest-based advertising within the
dedicated section of the Cookie Policy.
Further information about the processing of Personal Data
Selling goods and services online
The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by kidsday.com depends on the payment system used.
The Service is not directed to children under the age of 13
Users declare themselves to be adult according to their applicable legislation. Minors may use kidsday.com only with the assistance of a parent or guardian. Under no circumstance persons under the age of 13 may use kidsday.com.
Push notifications
Kidsday.com may send push notifications to the User to achieve the purposes outlined in this privacy policy.
Users may in most cases opt-out of receiving push notifications by visiting their device settings, such as the notification settings for mobile phones, and then change those settings for kidsday.com, some or all of the apps on the particular device.
Users must be aware that disabling push notifications may negatively affect the utility of kidsday.com.
Unique device identification
Kidsday.com may track Users by storing a unique identifier of their device, for analytics purposes or for storing Users' preferences.
Cookie Policy
Kidsday.com uses Trackers. To learn more, Users may consult the Cookie Policy.
Further Information for Users in the European Union
Legal basis of processing
The Owner may process Personal Data relating to Users if one of the following applies:
Users have given their consent for one or more specific purposes.
provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof;
processing is necessary for compliance with a legal obligation to which the Owner is subject;
processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Owner;
processing is necessary for the purposes of the legitimate interests pursued by the Owner or by a third party.
In any case, the Owner will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.
Further information about retention time
Unless specified otherwise in this document, Personal Data shall be processed and stored for as long as required by the purpose they have been collected for and may be retained for longer due to applicable legal obligation or based on the Users’ consent.
Therefore:
Personal Data collected for purposes related to the performance of a contract between the Owner and the User shall be retained until such contract has been fully performed.
Personal Data collected for the purposes of the Owner’s legitimate interests shall be retained as long as needed to fulfill such purposes. Users may find specific information regarding the legitimate interests pursued by the Owner within the relevant sections of this document or by contacting the Owner.
The Owner may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to fulfil a legal obligation or upon order of an authority.
Once the retention period expires, Personal Data shall be deleted. Therefore, the right of access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.
The rights of Users based on the General Data Protection Regulation (GDPR)
Users may exercise certain rights regarding their Data processed by the Owner.
In particular, Users have the right to do the following, to the extent permitted by law:
Withdraw their consent at any time. Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data.
Object to processing of their Data. Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent.
Access their Data. Users have the right to learn if Data is being processed by the Owner, obtain disclosure regarding certain aspects of the processing and obtain a copy of the Data undergoing processing.
Verify and seek rectification. Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected.
Restrict the processing of their Data. Users have the right to restrict the processing of their Data. In this case, the Owner will not process their Data for any purpose other than storing it.
Have their Personal Data deleted or otherwise removed. Users have the right to obtain the erasure of their Data from the Owner.
Receive their Data and have it transferred to another controller. Users have the right to receive their Data in a structured, commonly used and machine readable format and, if technically feasible, to have it transmitted to another controller without any hindrance.
Lodge a complaint. Users have the right to bring a claim before their competent data protection authority.
Users are also entitled to learn about the legal basis for Data transfers abroad including to any international organization governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by the Owner to safeguard their Data.
Details about the right to object to processing
Where Personal Data is processed for a public interest, in the exercise of an official authority vested in the Owner or for the purposes of the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection.
Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing at any time, free of charge and without providing any justification. Where the User objects to processing for direct marketing purposes, the Personal Data will no longer be processed for such purposes. To learn whether the Owner is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document.
How to exercise these rights
Any requests to exercise User rights can be directed to the Owner through the contact details provided in this document. Such requests are free of charge and will be answered by the Owner as early as possible and always within one month, providing Users with the information required by law. Any rectification or erasure of Personal Data or restriction of processing will be communicated by the Owner to each recipient, if any, to whom the Personal Data has been disclosed unless this proves impossible or involves disproportionate effort. At the Users’ request, the Owner will inform them about those recipients.
Further information for Users
in the United States
This part of the document integrates with and supplements the information contained in the rest of the privacy policy and is provided by the business running kidsday.com and, if the case may be, its parent, subsidiaries and affiliates (for the purposes of this section referred to collectively as “we”, “us”, “our”).
The information contained in this section applies to all Users (Users are referred to below, simply as “you”, “your”, “yours”), who are residents in the following states: California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana.
For such Users, this information supersedes any other possibly divergent or conflicting provisions contained in the privacy policy.
This part of the document uses the term Personal Information
(and Sensitive Personal Information).
Notice at collection
The following Notice at collection provides you with timely notice about the categories of Personal Information collected or disclosed in the past 12 months so that you can exercise meaningful control over our use of that Information.
While such categorization of Personal Information is mainly based on California privacy laws, it can also be helpful for anyone who is not a California resident to get a general idea of what types of Personal Information are collected.
Internet or other electronic network activity information
Sold or Shared
Targeted Advertising
Personal Data processed:
Trackers; Usage data; Various types of data as specified in the privacy policy of the service; Email address + 19
Personal Information collected or disclosed:
Trackers
Usage Data
various types of Data as specified in the privacy policy of the service
email address
answers to questions
clicks
keypress events
motion sensor events
mouse movements
scroll position
touch events
number of Users
session statistics
session duration
scroll-to-page interactions
country
device information
interaction events
diagnostic events
page events
custom events
layout details
positional information
Sensitive Personal Information collected or disclosed
username, password
Purposes:
Advertising
Analytics
Managing contacts and sending messages
Remarketing and behavioral targeting
Tag management
Displaying content from external platforms
Spam and bots protection
Heat mapping and session recording
Contacting the User
Registration and authentication
Retention period:
for the time necessary to fulfill the purpose
Sold or Shared:
Yes
Targeted Advertising:
Yes
Third-parties: Google LLC, Meta Platforms, Inc., Microsoft Corporation
Service providers or contractors: kidsday.com
Identifiers
Sold or Shared
Targeted Advertising
Personal Data processed:
Various types of data as specified in the privacy policy of the service; First name; Last name; Company name + 20
Personal Information collected or disclosed:
various types of Data as specified in the privacy policy of the service
first name
last name
company name
email address
Trackers
billing address
purchase history
country
User ID
IP address
contact info
session duration
scroll-to-page interactions
clicks
device information
mouse movements
interaction events
diagnostic events
page events
custom events
layout details
positional information
Usage Data
Sensitive Personal Information collected or disclosed
username, password
Purposes:
Hosting and backend infrastructure
Contacting the User
Managing contacts and sending messages
Handling payments
Further information about Personal Data
Remarketing and behavioral targeting
Analytics
Managing data collection and online surveys
Advertising
Heat mapping and session recording
Registration and authentication
Retention period:
for the time necessary to fulfill the purpose
Sold or Shared:
Yes
Targeted Advertising:
Yes
Third-parties: Amazon Web Services, Inc., Google LLC, Stripe, Inc., Amazon, Meta Platforms, Inc., Meta Platforms Ireland Limited, Microsoft Corporation
Service providers or contractors: kidsday.com
Commercial information
Sold or Shared
Targeted Advertising
Personal Data processed:
First name; Last name; Company name; Email address + 3
Personal Information collected or disclosed:
first name
last name
company name
email address
billing address
purchase history
contact info
Purposes:
Contacting the User
Handling payments
Managing data collection and online surveys
Retention period:
for the time necessary to fulfill the purpose
Sold or Shared:
Yes
Targeted Advertising:
Yes
Third-parties: Stripe, Inc., Google LLC
Service providers or contractors: kidsday.com
Inferences drawn from other personal information
Sold or Shared
Targeted Advertising
Personal Data processed:
Usage data; Trackers; Answers to questions; Clicks + 5
Personal Information collected or disclosed:
Usage Data
Trackers
answers to questions
clicks
keypress events
motion sensor events
mouse movements
scroll position
touch events
Purposes:
Spam and bots protection
Retention period:
for the time necessary to fulfill the purpose
Sold or Shared:
Yes
Targeted Advertising:
Yes
Third-parties: Google LLC
Geolocation data
Sold or Shared
Targeted Advertising
Personal Data processed:
Session duration; Scroll-to-page interactions; Clicks; Country + 8
Personal Information collected or disclosed:
session duration
scroll-to-page interactions
clicks
country
device information
mouse movements
interaction events
diagnostic events
page events
custom events
layout details
positional information
Purposes:
Heat mapping and session recording
Retention period:
for the time necessary to fulfill the purpose
To know more about your rights in particular to opt out of certain processing activities and to limit the use of your sensitive personal information (“Limit the Use of My Sensitive Personal Information”) you can refer to the “Your privacy rights under US state laws” section of our privacy policy.
We won’t process your Information for unexpected purposes, or for purposes that are not reasonably necessary to and compatible with the purposes originally disclosed, without your consent.
What are the sources of the Personal Information we collect?
We collect the above-mentioned categories of Personal Information, either directly or indirectly, from you when you use kidsday.com.
For example, you directly provide your Personal Information when you submit requests via any forms on kidsday.com. You also provide Personal Information indirectly when you navigate kidsday.com, as Personal Information about you is automatically observed and collected.
Finally, we may collect your Personal Information from third parties that work with us in connection with the Service or with the functioning of kidsday.com and features thereof.
Your privacy rights under US state laws
You may exercise certain rights regarding your Personal Information. In particular, to the extent permitted by applicable law, you have:
the right to access Personal Information: the right to know. You have the right to request that we confirm whether or not we are processing your Personal Information. You also have the right to access such Personal Information;
the right to correct inaccurate Personal Information. You have the right to request that we correct any inaccurate Personal Information we maintain about you;
the right to request the deletion of your Personal Information. You have the right to request that we delete any of your Personal Information;
the right to obtain a copy of your Personal Information. We will provide your Personal Information in a portable and usable format that allows you to transfer data easily to another entity – provided that this is technically feasible;
the right to opt out from the Sale of your Personal Information; We will not discriminate against you for exercising your privacy rights.
the right to non-discrimination.
Additional rights for Users residing in California
In addition to the rights listed above common to all Users in the United States, as a User residing in California, you have:
The right to opt out of the Sharing of your Personal Information for cross-context behavioral advertising;
The right to request to limit our use or disclosure of your Sensitive Personal Information to only that which is necessary to perform the services or provide the goods, as is reasonably expected by an average consumer. Please note that certain exceptions outlined in the law may apply, such as, when the collection and processing of Sensitive Personal Information is necessary to verify or maintain the quality or safety of our service.
Additional rights for Users residing in Virginia, Colorado, Connecticut, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana
In addition to the rights listed above common to all Users in the United States, as a User residing in Virginia, Colorado, Connecticut, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana you have
The right to opt out of the processing of your personal information for Targeted Advertising or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you;
The right to freely give, deny or withdraw your consent for the processing of your Sensitive Personal Information. Please note that certain exceptions outlined in the law may apply, such as, but not limited to, when the collection and processing of Sensitive Personal Information is necessary for the provision of a product or service specifically requested by the consumer. In Maryland, your Sensitive Personal Information will be collected or processed only if strictly necessary to provide or maintain a specific product or service requested by you.
In Minnesota and Maryland Users also have the right to obtain a list of the specific third parties to which the controller has disclosed the consumer's personal data
* Note that in some states like Minnesota you have the following specific rights connected to profiling:
The right to question the results of the profiling;
The right to be informed of the reason that the profiling resulted in the decision; if feasible
The right to be informed of what actions the consumer might have taken to secure a different decision and the actions that the consumer might take to secure a different decision in the future;
The right to review personal data used in the profiling;
If inaccurate, the right to have the data corrected and the profiling decision reevaluated based on the corrected data;
Additional rights for users residing in Utah and Iowa
In addition to the rights listed above common to all Users in the United States, as a User residing in Utah and Iowa, you have:
The right to opt out of the processing of your Personal Information for Targeted Advertising;
The right to opt out of the processing of your Sensitive Personal Information. Please note that certain exceptions outlined in the law may apply, such as, but not limited to, when the collection and processing of Sensitive Personal Information is necessary for the provision of a product or service specifically requested by the consumer.
How to exercise your privacy rights under US state laws
To exercise the rights described above, you need to submit your request to us by contacting us via the contact details provided in this document.
For us to respond to your request, we must know who you are. We will not respond to any request if we are unable to verify your identity and therefore confirm the Personal Information in our possession relates to you. You are not required to create an account with us to submit your request. We will use any Personal Information collected from you in connection with the verification of your request solely for verification and shall not further disclose the Personal Information, retain it longer than necessary for purposes of verification, or use it for unrelated purposes.
If you are an adult, you can make a request on behalf of a child under your parental authority.
How to exercise your rights to opt out
In addition to what is stated above, to exercise your right to opt-out of Sale or Sharing and Targeted Advertising you can also use the privacy choices link provided on kidsday.com.
If you want to submit requests to opt out of Sale or Sharing and Targeted Advertising activities via a user-enabled global privacy control, such as for example the Global Privacy Control (“GPC”), you are free to do so and we will abide by such request in a frictionless manner.
How and when we are expected to handle your request
We will respond to your request without undue delay, but in all cases within the timeframe required by applicable law. Should we need more time, we will explain to you the reasons why, and how much more time we need.
Should we deny your request, we will explain to you the reasons behind our denial (where envisaged by applicable law you may then contact the relevant authority to submit a complaint).
We do not charge a fee to process or respond to your request unless such request is manifestly unfounded or excessive and in all other cases where it is permitted by the applicable law. In such cases, we may charge a reasonable fee or refuse to act on the request. In either case, we will communicate our choices and explain the reasons behind them.
Additional information about Data collection and processing
Legal action
The User's Personal Data may be used for legal purposes by the Owner in Court or in the stages leading to possible legal action arising from improper use of kidsday.com or the related Services. The User declares to be aware that the Owner may be required to reveal personal data upon request of public authorities.
Additional information about User's Personal Data
In addition to the information contained in this privacy policy, kidsday.com may provide the User with additional and contextual information concerning particular Services or the collection and processing of Personal Data upon request.
System logs and maintenance
For operation and maintenance purposes, kidsday.com and any third-party services may collect files that record interaction with kidsday.com (System logs) or use other Personal Data (such as the IP Address) for this purpose.
Information not contained in this policy
More details concerning the collection or processing of Personal Data may be requested from the Owner at any time. Please see the contact information at the beginning of this document.
Changes to this privacy policy
The Owner reserves the right to make changes to this privacy policy at any time by notifying its Users on this page and possibly within kidsday.com and/or - as far as technically and legally feasible - sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom.
Should the changes affect processing activities performed on the basis of the User’s consent, the Owner shall collect new consent from the User, where required.
Definitions and legal references
Personal Data (or Data)
/ Personal Information (or Information)
Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.
Sensitive Personal Information
Sensitive Personal Information means any Personal Information that is not publicly available and reveals information considered sensitive according to the applicable privacy law.
Usage Data
Information collected automatically through kidsday.com (or third-party services employed in kidsday.com), which can include: the IP addresses or domain names of the computers utilized by the Users who use kidsday.com, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.
User
The individual using kidsday.com who, unless otherwise specified, coincides with the Data Subject.
Data Subject
The natural person to whom the Personal Data refers.
Data Processor (or Processor)
The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.
Data Controller (or Owner)
The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of kidsday.com. The Data Controller, unless otherwise specified, is the Owner of kidsday.com.
kidsday.com (or this Application)
The means by which the Personal Data of the User is collected and processed.
Service
The service provided by kidsday.com as described in the relative terms (if available) and on this site/application.
Sale
Sale means any exchange of Personal Information by the Owner to a third party, for monetary or other valuable consideration, as defined by the applicable privacy US state law. Please note that the exchange of Personal Information with a service provider pursuant to a written contract that meets the requirements set by the applicable law, does not constitute a Sale of your Personal Information.
Sharing
Sharing means any sharing, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer's Personal Information by the business to a third party for cross-context behavioral advertising, whether for monetary or other valuable consideration, including transactions between a business and a third party for cross-context behavioral advertising for the benefit of a business in which no money is exchanged, as defined by the California privacy laws. Please note that the exchange of Personal Information with a service provider pursuant to a written contract that meets the requirements set by the California privacy laws, does not constitute sharing of your Personal Information.
Targeted advertising
Targeted advertising means displaying advertisements to a consumer where the advertisement is selected based on Personal Information obtained from that consumer’s activities over time and across nonaffiliated websites or online applications to predict such consumer’s preferences or interests, as defined by the applicable privacy US state law.
European Union (or EU)
Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.
Cookie
Cookies are Trackers consisting of small sets of data stored in the User's browser.
Tracker
Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device.
Legal information
This policy has been prepared based on provisions of multiple legislations.
This policy relates solely to kidsday.com, if not stated otherwise within this document.
While we strive to create a positive user experience, we understand that issues may occasionally arise between us and our users.
If this is the case, please feel free to contact us.
